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Web marketing

1. Anti-spam policies

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A family of documents
Our anti-spam policy template come in free and paid versions, with a Docular credit included in the former but not the latter. The policies include a broad definition of "spam", warnings about spam filters, prohibitions on user spam and information about receipt of unwanted messages.

2. Search engine optimisation agreements

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Formal agreements to regulate the provision of search engine optimisation (SEO) services by an SEO professional or business, including both advisory and implementation services.

3. Prize competition rules

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This is a set of rules designed to regulate an online prize competition. The rules take into account both the rules of English law relating to prize competitions, and the CAP rules related to prize promotions. The rules are relatively flexible, and may be suitable for use in relation to a range of different types of online competition. You should always take care to ensure ...

4. Affiliate website terms and conditions

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This affiliate website terms and conditions template may be used by owners of websites that produce income by means of affiliate links. This document is concerned with the legal relationship between the affiliate and users of the website; it is not meant to regulate the legal relationship between the affiliate and third party merchants. The template allows for the creation of terms and conditions crafted ...

5. Email marketing agreement

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This email marketing agreement can be used in relation to three different kinds of email marketing service. First, where a service provider is actively managing a campaign for the customer. Second, where the service provider is making available a platform to allow the customer to conduct their own campaigns. Third, where both types of service are being provided. Different legal issues affect the different types ...

6. Email marketing terms and conditions

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Email marketing is an important component of a comprehensive online marketing strategy, allowing as it does direct access to interested customers and prospects. However, there are risks with email marketing. Laws regulate the sending of bulk/commercial emails, and also the processing of personal data, which can include email addresses as well as individual names. With respect to personal data processing, this document has been ...

7. Social media marketing agreement

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This social media marketing agreement has been designed to regulate the relationship between a provider of social media marketing services and a client for those services. The core definition of social media marketing services included in the agreement covers: (i) content production, publication, distribution and promotion; (ii) online account creation and management; and (iii) analytics. The exact services to be provided under a particular contract ...

8. Social media marketing terms and conditions

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Social media marketing includes a range of different activities. For instance: online account creation and management, content creation, content publication, content promotion and analytics. These terms and conditions provide a legal framework for these sorts of services. The scope of social media marketing services will vary greatly from contract to contract. For this reason, the scope of the services is to be set out in ...

9. SEO terms and conditions

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This document may be used to create standard terms of business for an individual, partnership or company offering search engine marketing (SEM) services. SEO services present risks for both the service provider and the customer. The service provider, for instance, will need a certain amount of cooperation from the customer; without adequate cooperation, it may be very difficult for the service provider to get results. ...

10. Website contributor agreements

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3
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A family of documents
These contributor contracts share the same core provisions. The contributor has an obligation to deliver the agreed contributions to the website operator, and to license or assign the intellectual property rights in those contributions to the operator. The contributor also warrants that the contributions will not create legal difficulties for the operator. The contracts take account of the possibility that the contributor may be using source material provided by the operator, and in these cases the operator will be responsible for such source material. Confidentiality obligations protecting the operator are also included in all the contracts.

11. Lead generation website terms and conditions

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One of the main goals of a typical business website will be the generation of commercial leads. Most business websites will aim to generate leads for the business that operates/publishes the website; but some websites will aim to generate leads for third party businesses. In this case, the business generating the leads will usually be compensated in some way for the provision of leads ...

12. Blog, affiliate and digital store terms and conditions

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These terms and conditions have been created for websites that include a blog, affiliate links and offer digital downloads for sale. The terms and conditions are an amalgamation of the provisions from three of our other website terms and conditions documents. First, they include provisions from our blog terms and conditions, notably those relating to user content and RSS feeds. Second, they include provisions from ...

13. Directory website terms and conditions

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3
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A family of documents
Each of these documents has been created for use on a directory website: that is, a website giving businesses or other organisations the opportunity to publish information about themselves in some pre-defined listing format. The terms and conditions come in three favours: the first is suitable for websites with only free directory listings; the second is suitable for websites with only paid directory listings; and the third is suitable for websites with both free and paid directory listings.

14. Directory and review website terms and conditions

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This template combines the provisions from our directory website terms and conditions and our reviews website terms and conditions. The directory provisions cover both free and paid directory listings, whilst the reviews provisions cover both expert and user reviews.

15. Web marketing terms and conditions

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Digital marketing services come in many shapes and sizes and these T&Cs are designed to cover a wide range of services. The marketing services that are covered in these T&Cs are: search engine marketing, social media marketing, PPC (and other online advertising) management, email marketing management, hosted email marketing services, the provision of content for websites and general marketing consultancy services. Attached to ...

16. Web marketing agreement

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This agreement has been designed to regulate the relationship between a provider of web marketing services and a customer. It deals with a wide range of different services, and for this reason is a relatively complex document. It can however be simplified during editing. The agreement has provisions covering: marketing consultancy, the supply of content for websites, email marketing (including the provision of a hosted ...

17. Website advertising agreement

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The provision of an advertisement (or a set of advertisements) for publication on website (or a network of websites) gives rise to various legal issues. The purpose of this website advertising agreement is to help the parties to deal with those issues. The advertiser will want to know that the advertisements will be published as agreed. Moreover, the advertiser will want to ensure that the ...

18. Website advertising terms and conditions

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These T&Cs are designed to regulate the relationship between a business purchasing online advertisement publication services and the provider of those services. The T&Cs include obligations to provide the services, limitations upon the scope of the services, warranties relating to the services and the advertisements supplied by the advertiser, a licence from the advertiser to the service provider in respect of the advertisements, ...

19. Classifieds website terms and conditions

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These terms and conditions were created with advertising websites in mind: that is, websites that publish, as a core activity, classified advertisements or other similar kinds of advertisements. They can be used in relation to websites that offer free advertising in addition to paid advertising, but are unsuitable for websites that only offer free advertising. The key provisions of the terms and conditions relating to ...

20. Financial lead generation website terms and conditions

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This T&Cs template is designed for websites that generate leads for financial services businesses. The terms and conditions include a specific disclaimer concerning financial information. However, the document is not suitable for businesses conducting any activity that is regulated under financial services law. If you are uncertain whether you business is regulated, you should take specialist legal advice. The T&Cs also include provisions ...

21. Directory, review and advertising website terms and conditions

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This template combines the provisions from the following documents: our directory website terms and conditions, our reviews website terms and conditions and our classified ads website terms and conditions. As regards the directory, it allows for both free and premium directory listings. It also allows for both user and expert reviews. Advertisements on the website are assumed to be separate from directory listings. The template ...

22. Social directory, affiliate and advertising website terms and conditions

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This template combines the provisions of our terms and conditions templates for directory websites, social networking websites, affiliate websites and advertising websites. The provisions relating to directories cover both free directory entries and those for which a person seeking a listing must pay - although it is a straightforward matter to omit either the free listing provisions or the paid listing provisions. The social networking provisions ...

23. Review, affiliate and advertising website terms and conditions

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It's not uncommon for a website to combine reviews, affiliate links and paid advertising. This terms and conditions document has been created for just such a website. The document combines provisions from our review website terms and conditions, affiliate website terms and conditions and classified advertising website terms and conditions. The document assumes that all payments made by users to the website operator in ...

24. Directory, affiliate and advertising website terms and conditions

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This template combines the provisions of our terms and conditions templates for directory websites, affiliate websites and advertising websites. The provisions relating to directories cover both free directory entries and those for which a person seeking a listing must pay - although it is a straightforward matter to omit either the free listing provisions or the paid listing provisions. The section covering affiliates is designed to ...

25. Directory and advertising website terms and conditions

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Website terms and conditions for an application offering free and/or paid directory entries, along with banner or other non-directory advertising space. In addition to clauses relating to the use of a website directory and the publication of advertisements, this template includes standard "terms of use" for a website. These standard terms of use cover, amongst other things: (i) the ownership of copyright and ...

26. Web services and photography agreement

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The services that are or may be covered by this agreement are web design and development, web hosting, web support and maintenance, web marketing and photography. The core of the document is a set of general terms and conditions that apply to all of the services. Provisions relating to particular services are set out in the schedules. Accordingly, if you wish to use this document, ...

27. Web services agreement

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This agreement may be used to cover some or all of the following services: website design and development, web hosting, support and maintenance in relation to websites, the provision of domain names and SSL certificates and marketing services relating to websites. The agreement consists of some general terms and conditions, which apply to all the services, together with a set of services schedules and a ...

28. Web services terms and conditions

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This terms and conditions templates covers a wide range of different web-related services. The core services covered are web development, web hosting, and web support services. In addition, the terms and conditions include schedules regulating domain name registration services, SSL certificate purchases and web marketing services. A skeleton statement of work is included with the terms and conditions. Each time the parties agree a ...